DimePath

1. Introduction

Hello Favors, LLC ("we," "us," or "our") operates DimePath.com (the "DimePath," "Service"). We respect your privacy and are committed to protecting your personal data. This Privacy Policy will inform you about how we look after your personal data when you visit our website (regardless of where you visit it from), use our Service, or subscribe to our pre-launch mailing list. It also tells you about your privacy rights and how the law protects you.

Please read this Privacy Policy carefully. By using the Service or providing us with your email address for pre-launch updates, you consent to the data practices described in this policy.

2. Scope of This Policy

This Privacy Policy applies to information we collect when you use DimePath.com or sign up for our communications via EmailOctopus. It does not apply to:

Information collected by third-party websites, services, or applications that you may access through links on our Service (e.g., Amazon Kindle, other ebook retailers). These third parties have their own privacy policies, which we encourage you to read.
Information collected offline or by any other means outside of your use of DimePath.com or our EmailOctopus forms.

3. Information We Collect

We may collect the following types of information:

Email Address: If you voluntarily subscribe to our pre-launch list, newsletter, or other email communications through forms provided by us (often managed via EmailOctopus).
Technical Data: This includes your Internet Protocol (IP) address, browser type and version, time zone setting and location (general, not precise), browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access our Service.
Usage Data: Information about how you use our Service, such as the pages you visit, the links you click, the time and duration of your visit, search queries within our site, and your interactions with content.
Data from Cookies and Tracking Technologies: We and our third-party partners use cookies and similar tracking technologies (like pixels) to collect information about your browsing activities over time and across different websites following your use of our Service. This may include data related to advertisements you have seen or interacted with. (See Section 7: "Cookies and Tracking Technologies").
Email Interaction Data (via EmailOctopus): If you subscribe to our emails, EmailOctopus may collect data on our behalf regarding your interaction with those emails, such as whether you open them or click on links within them.

We do not knowingly collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data).

4. How We Collect Your Information

We use different methods to collect data from and about you, including through:

Direct interactions: You may give us your Email Address by filling in forms on our website (e.g., a pre-launch sign-up form managed by EmailOctopus) or by corresponding with us by email.
Automated technologies or interactions: As you interact with our Service, we automatically collect Technical and Usage Data. We collect this personal data by using cookies, server logs, pixels (from Meta, Pinterest, TikTok via Google Tag Manager), and other similar technologies.
Third parties or publicly available sources: We may receive Technical and Usage Data from analytics providers such as Google Analytics, and advertising networks such as Meta, Pinterest, and TikTok.

5. How We Use Your Information

We use the information we collect for the following purposes:

To Provide and Maintain Our Service: To operate DimePath.com, ensure its security, and allow you to navigate and use its features.
To Send Pre-launch Updates and Marketing Communications: If you have provided your email address and consented, to send you information about DimePath's pre-launch, news, updates, promotions, and other marketing communications via EmailOctopus. You can unsubscribe from these communications at any time.
To Improve Our Service: To understand how users interact with our Service, analyze usage patterns, and make improvements to the website's design, content, and functionality.
For Analytics: To gather statistical information about our user base, service usage, and email campaign performance (via EmailOctopus analytics) to improve our offerings.
For Marketing and Advertising (via Third-Party Pixels):
- To deliver relevant advertisements to you on third-party websites (remarketing/retargeting) after you have visited DimePath.com.
- To measure the effectiveness of our advertising campaigns.
- To create custom audiences for advertising purposes on platforms like Meta, Pinterest, and TikTok.
To Comply with Legal Obligations: To meet legal requirements and respond to lawful requests by public authorities.
To Enforce our Terms: To protect our rights, property, or safety, or that of our users or others.

If DimePath evolves to offer direct purchases or user accounts, we will update this policy to describe how we collect and use additional information related to those features (e.g., payment information, account details).

6. Data Storage and Security

We have implemented appropriate technical and organizational security measures designed to protect your personal data from accidental loss and from unauthorized access, use, alteration, or disclosure. Email addresses collected via EmailOctopus are stored within their platform, which has its own security measures.

However, please remember that no method of transmission over the internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Your data may be stored and processed on servers located in various countries, including the United States, by us or our third-party service providers (like EmailOctopus). We retain your personal information only for as long as necessary to fulfill the purposes for which we collected it, or until you unsubscribe (in the case of email addresses for marketing), including for the purposes of satisfying any legal, accounting, or reporting requirements.

7. Cookies and Tracking Technologies (Including GTM, Meta, Pinterest, TikTok Pixels)

We use cookies and similar tracking technologies (such as web beacons and pixels) to track activity on our Service, store certain information, and for advertising purposes. EmailOctopus may also use tracking technologies in emails sent on our behalf to track opens and clicks.

What are Cookies? Cookies are small files placed on your device. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some parts of our Service. EmailOctopus forms embedded on our site may also use cookies for their functionality.

Google Tag Manager (GTM): We use GTM to manage and deploy various marketing tags and tracking pixels on our website. GTM itself does not collect personal data but facilitates the collection of data by other tags.

Meta Pixel (Facebook/Instagram), Pinterest Tag, TikTok Pixel: We use these pixels to:

Track conversions from ads run on these platforms.
Optimize ads based on collected data.
Build targeted audiences for future ads (remarketing).
Understand how users interact with our website after viewing or clicking on an ad from these platforms.

These pixels may collect information such as your IP address, browser type, pages visited on our site, time of visit, and actions taken (e.g., clicking a link to a book). This information is shared with Meta, Pinterest, and TikTok respectively, and is subject to their own privacy policies. You can typically manage your ad preferences and opt-out of certain targeted advertising directly within your accounts on these platforms.

We also use cookies for:

Essential Operations: Necessary for the website to function.
Performance and Analytics: To understand how visitors use our site (e.g., Google Analytics).
Functionality: To remember choices you make and provide enhanced features.

For more information about cookies and how to manage them, you can visit www.allaboutcookies.org.

8. Sharing Your Information

We do not sell your personal data. We may share your personal information in the following limited circumstances:

Service Providers: With third-party vendors, consultants, and other service providers who perform services on our behalf, such as website hosting, data analysis (e.g., Google Analytics), and IT support. These providers are contractually obligated to protect your data and use it only for the services they provide to us.
Advertising Partners: With advertising platforms like Meta, Pinterest, and TikTok (through the pixels mentioned above) to facilitate targeted advertising and measure ad performance, as described in Section 7.
Legal Requirements: If required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency). We may also disclose your information if we believe it's necessary to protect our rights, property, or safety, or that of our users or others.
Business Transfers: In connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company. We will notify you before your Personal Data is transferred and becomes subject to a different Privacy Policy.

9. Your Privacy Rights

Depending on your jurisdiction (e.g., California, EEA/UK), you may have certain rights regarding your personal data. These rights may include:

The right to access: You can request copies of your personal data.
The right to rectification: You can request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
The right to erasure (or "right to be forgotten"): You can request that we erase your personal data, under certain conditions.
The right to restrict processing: You can request that we restrict the processing of your personal data, under certain conditions.
The right to object to processing: You can object to our processing of your personal data, under certain conditions, particularly for direct marketing purposes.
The right to data portability: You can request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
The right to opt-out of sales or sharing for targeted advertising: Depending on applicable law (e.g., CCPA/CPRA), you may have the right to opt-out of the "sale" or "sharing" of your personal information for cross-context behavioral advertising. While we don't "sell" data in the traditional sense, the use of advertising pixels might be considered "sharing" under some laws. You can manage cookie preferences and opt-out via browser settings or by contacting us.

To exercise any of these rights, please contact us using the details provided in the "Contact Us" section. We may need to verify your identity before responding to your request. We will respond to your request within the timeframes required by applicable law.

10. Children's Privacy

Our Service is not intended for individuals under the age of 18 (or the relevant age of majority in their jurisdiction). We do not knowingly collect personal information from children under this age. If you are a parent or guardian and you are aware that your child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

11. International Data Transfers

Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

If you are located outside the United States and choose to provide information to us, please note that we transfer the data, including Personal Data, to the United States and process it there. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Hello Favors, LLC will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

12. Links to Other Websites

Our Service contains links to other websites that are not operated by us (e.g., Amazon, other book retailers). If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

13. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page. If we make material changes to how we treat our users' personal information, we will notify you through a notice on the website home page or as otherwise required by law.

14. Contact Us

If you have any questions about this Privacy Policy or our data practices, or if you wish to exercise your privacy rights, please contact Hello Favors, LLC regarding the DimePath Service:

By email: [email protected]
By mail: Hello Favors, LLC, 6469 Almaden Expy. Ste80 #362, San Jose, CA 95120 (confirm this address for privacy inquiries)